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Ferrari: the company whose charismatic cars have become legends both on the racetrack and in the showroom. Eleventh video of the Behind the Business Series. Support us on Patreon to vote on which company we do next: https://www.patreon.com/business_casual Join us at our subreddit and on social media: Reddit: https://reddit.com/r/businesscasual Facebook: https://www.facebook.com/business.casual.yt Twitter: https://twitter.com/BCasual_YT Google+: https://plus.google.com/+BusinessCasualJK For further reading, we highly recommend the following books: “Ferrari, All the Cars: a complete guide from 1947 to the present” by Leonard Acerbi: https://amzn.com/8879116088 “Ferrari 70 Years” by Dennis Adler: https://amzn.com/0760351899 “The Ferrari Phenomenon: An Unconventional View of the World's Most Charismatic Cars” by Matt Stone: https://amzn.com/1935007084 “Ferrari: The Definitive History” by Brian Laban: http://a.co/dhKk1fZ “Ferrari: The Legendary Models” by Saverio Villa: https://amzn.com/8854408476