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While interactive wayfinding is quickly replacing static airport maps of the past, the similarities -- and potential benefits -- clearly end there. Dubai Airports, the world's second busiest airport for international traffic, is discovering the impact a properly planned and designed airport wayfinding solution can have on: •Increasing operational efficiency •Driving incremental revenue •Improving the passenger experience Discover the approach DA took to implementing wayfinding as part of its information zones, which have had a measurable impact on passenger satisfaction, as well as best practices for planning a high-impact wayfinding solution that's easy to use and deploy. For more information on our wayfinding solutions, click here: http://response.ncr.com/travel-wayfinding-solution?source=youtube NCR Corporation (NYSE: NCR) is the global leader in consumer transaction technologies, turning everyday interactions with businesses into exceptional experiences. With its software, hardware, and portfolio of services, NCR enables more than 450 million transactions daily across the retail, financial, travel, hospitality, telecom and technology industries. NCR solutions run the everyday transactions that make your life easier. NCR is headquartered in Duluth, Georgia with over 30,000 employees and does business in 180 countries. NCR is a trademark of NCR Corporation in the United States and other countries. Web site: www.ncr.com Twitter: @NCRCorporation Facebook: www.facebook.com/ncrcorp LinkedIn: www.linkedin.com/company/ncr-corporation YouTube: www.youtube.com/user/ncrcorporation