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DUBAI: Spending on the Middle East physical security market is set to surge by 36 per cent in 2016, as infrastructure investment coupled with increased urbanisation fuels demand for equipment to protect critical assets and people, according to new research. Global analysts Frost & Sullivan estimated the regional demand for physical security equipment will be worth US$5.2 billion in 2016 compared to US$3.8 billion in 2015. Physical security solutions such as intruder alarms, video surveillance, electronic locks, perimeter protection, door alarms, access control protocols and identification systems are in high demand, while the rise of Internet of Things (IoT) will mean an increase in smarter and networked systems available in the market. According to Frost & Sullivan, the intensity of investment is expected to peak during the next two years toward 2020, when spending on physical security will reach US$10.2 billion, comprising 10 per cent of the global market. The figures were announced on Monday 10th Jan at a press conference in the lead-up to Intersec 2016, the world’s leading trade fair for security, safety, and fire protection, taking place next week from 17-19 January at the Dubai International Convention and Exhibition Centre. The 18th edition of the three-day event will open 10 per cent larger than the previous year, featuring 1,290 exhibitors from 55 countries, and spanning 50,000sqm of exhibition space. According to organiser Messe Frankfurt Middle East, Intersec 2016 will be the most internationally representative ever, while UAE exhibitor participation is also at an all-time high, growing eight per cent over the previous year, with 217 exhibitors covering 10,400sqm of exhibition space. Ahmed Pauwels, CEO of Messe Frankfurt Middle East, said: “Trends such as the Internet of Things is having a significant impact on the regional security, safety and fire protection industries, where products and services are increasingly becoming interconnected and ‘Smart’.” “This is especially true in Dubai – the home of Intersec for the last 17 years – where our ruler, His Highness Sheikh Mohammed bin Rashid Al Maktoum recently issued a decree to establish the Dubai Smart City Office, a new government body facilitating Dubai's efforts to transform itself into the smartest city in the world.” “With this in mind, we’ve introduced a new Smart Home section at Intersec 2016 as a starting point to showcase technologies that support smarter, safer, and more energy efficient buildings in Dubai, the UAE, and the wider Middle East.” Lt. col Jamal Ahmed Ibrahim, said: “The Dubai Civil Defence is determined to be leaders in all fields of activity by implementing the latest in protection, prevention and control technologies, with integrated methodology that achieves our vision: For the UAE to be one of the world’s leading countries in terms of safety and security. “In accordance with this strategic vision, the Civil Defence has achieved globally competitive developmental levels across all its services, which are 100 per cent electronically applicable. At Intersec 2016, we will showcase a wide range of our smart services which include safety systems for smart homes; personal safety panels; exploration panels and intelligent buildings reader systems. “We will also showcase an Innovators Corner and announce the latest updates and modifications to the UAE Safety Code, along with a series of new training and development programmes of the Emirates Academy of Civil Defence Sciences in Dubai.” Other new additions this year at Intersec 2016 include a Safety Design in Buildings Pavilion in the Fire & Rescue section, along with a dedicated Jobs & Careers Pavilion, bringing thousands of professionals together with specialist security-related recruitment companies. The three-day event will also feature a dedicated series of industry conferences held in cooperation with the Dubai Police and Dubai Civil Defence; the Occupational Health & Safety Conference will take place on 17-18 January, while the Middle East Fire Conference and the Critical Infrastructure Security Conference will both take place on 18-19 January. More than 28,000 trade buyers from 118 countries are expected to visit Intersec 2016, all of which will stop by the 14 country pavilions from Canada, China, Germany, Hong Kong, Italy, Korea, Pakistan, Singapore, Taiwan, UK, USA, and for the first time will see pavilions from France, the Czech Republic and India.