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Date & Time: 18 September, 2013 (10:00am to 1:00 pm) Venue: DKV auditorium The Future of E-Commerce', a panel discussion hosted by Dubai Internet City (DIC), reviewed the e-commerce landscape and addressed the opportunities and challenges of the e-commerce industry; an industry that is predicted to reach $15 billion by 2015. The event, moderated by CEO of JadoPado, Omar Kassim, featured expert panellists from the UAE's leading E-Commerce entities including; Francis Barel, Business Development Manager, PayPal MENA; Gups Jutla, Head of Business Development, CyberSource; Hisham Hammoud, Chief Operations Officer, Network International; Omar Soudodi, Managing Director, PayFort; and Samer Choucair, Chief Operations Officer, Groupon.